
Pacer Dynamics
Creative Direction • Brand Identity • Logo Design • Copywriting • Packaging Design
High quality, performance automotive parts to put you in the lead.
-
Pacer Dynamics is a generationally owned company specializing in high-performance brake disc manufacturing. As a new player in the industry, they needed a bold, modern identity to match their forward-thinking approach to automotive technology. With innovation and momentum at the heart of their brand, we set out to design a visual identity that feels sharp, energetic, and built for speed. The final logo and branding not only reflect their vision but also position them confidently in a competitive, tech-driven market.
-
To build a sharp and striking visual identity to set them apart from the competition and connect with their target audience
Use rich, punchy colours and geometry to embody the energy behind automotive performance


What are deliverables?
Your brand package includes all the visual tools you'll need to look professional and consistent everywhere you show up. These items — called deliverables — are the final files and assets you’ll receive to use across your business. Want to know more?